The Story:
9 November 2023
The Sylndr Marketing Team approached us with a bold challenge:
The Sylndr Marketing Team approached us with a bold challenge:
“We need to produce a tactical ad campaign that showcases our key value propositions on the lowest possible budget and with minimal resources.”
We accepted the challenge!
No actors. No pro models. No locations.
We shot the campaign inside Sylndr, with Sylndr employees as the stars. Since they had no acting experience, we created a wordless campaign that delivered the messages smartly through simple, everyday actions.
We also minimized how much their faces appeared on screen to avoid putting pressure on them.
We also minimized how much their faces appeared on screen to avoid putting pressure on them.
